Considering James Wellbeloved?

Welcome to, a family run business providing only the highest quality dog food products produced in the uk in the most technologically advanced dog food facility in Europe. We strive to provide affordable alternatives to mainstream branded dog food without compromising on quality, with no artificial colours, flavours or preservatives, great interesting flavours, high freshly prepared meat content and hypoallergenic we challenge you to find a better quality food.

1) Start your journey today with a free sample

2) Review our ranges online My Animal Grain Free or My Animal Naturals.

Does your dog deserve a gourmet meal? How does a traditionally sourced lamb, sweet potato and mint kibble sound? Or perhaps they are in the mood for a Michelin quality Turkey, sweet potato and cranberry dinner? Restaurant quality at Aldi prices, with over 50% meat and added omega 3, you can't go wrong with our Grain Free selection. You will notice the difference in your dog immediately especially if your dog often has a poorly tummy, flatulence or loose/unformed stools, also with the added omega 3 your dogs coat with shine like never before. While other mainstream dog food brands would charge an arm and a leg for the health benefits that grain free offers, we aim to provide you an affordable alternative delivered straight to your door.

If you are looking to go au naturel or Naturals range is the right one for your furry friend. Many mainstream dog foods use artificial colours, flavours and preservatives to reduce cost while compromising on quality. If you are like us and consider your dog to be like your child, as a parent we are always conscious of what companies are adding to the food we feed them. Our naturals range uses freshly prepared meat to lock in natural flavour, a single source protein to be gentle on your dogs tummy and of course doesn't contain any artificial colours, flavours or preservatives. We are proud that considering all of this we offer the best value dog food on the market, take a look we think you will be pleasantly surprised.

Convinced? Join the thousands of other people who are and order your dog food today