Pet Butler - Our simple online delivery service - Never run out of Dog/Cat Food again!

Pet Butler - Our simple online delivery service - Never run out of Dog/Cat Food again!

My Animal,  a family run online pet store brings you Pet Butler, our customers have the convenience that brings getting heavy bags of pet food direct to your home. So online shopping is crucial for pet owners especially those with multiple animals to feed. 

So My Animal has launch Pet Butler, which makes the process even more convenient plus you save 10% on each order. You setup your Pet food Subscription via our Pet Butler service,  you then let us know how many weeks apart you would like a delivery. And we will deliver your pre-selected pet food order will be sent straight to your door, with free next day shipping on orders over £20.

My Animals Ultimate Grain Free Dog Food range is currently the fastest growing dry dog/cat food brand in the UK. Firstly for the great range of 10 delicious flavours across the dog food range. And now with our Pet Butler service, you get next day delivery straight to your door with a friendly customer service team. Plus access to your own control panel for checking or modifying your orders. We even text you so you know the 1 hour time slot for your delivery so you never miss it. And don't forget you will save 10% on each order.

Try Pet Butler today and see how easy it is.


Dog Food Label - Why use the term Crude? crude protein and crude ash.

Dog Food Label - Why use the term Crude? crude protein and crude ash.

What is crude protein in dog/cat food?

A pet food label must state guaranteers for the minimum percentage of crude protein and crude fat, and maximum percentages of crude fiber and moisture. The term "crude" refers to the specific method of testing the product, not to the quality of the nutrient itself.

What is crude ash in dog/cat food?

"crude ash" or crude ash content is a description of the amount of minerals in the food. Put simply, if you were to completely incinerate the food. all the major nutrients (proteins, fat,  carbohydrates) would burn away leaving the minerals behind.  

Why choose Tuna for our new Ultimate Grain Free Dog Food

Why choose Tuna for our new Ultimate Grain Free Dog Food

Grain Free recipes are ideal for dogs with a sensitivity or intolerance to grain, wheat or wheat gluten, soya, beef or dairy. Our Grain Free range is a great alternative to rice or cereal based products as they are formulated without grains and may help to alleviate common symptoms. Feeding a grain free diet may result in one or many of the following:

  • Less and smaller stools
  • Reduced shedding
  • Improved skin and coat condition
  • Improved breath odour
  • Reduced wind
  • Reduced itching, scratching and digestive upsets

Why Tuna?

Tuna is a novel protein source and is a good source of high quality protein. Tuna is believed to help control blood pressure, improve cardiovascular health and contains anti-inflammatory properties. This recipe has a minimum of 26% Freshly Prepared Irish* Tuna which is highly digestible and palatable, which is also a great source of essential amino acids required for growth and development.

Our new Grain Free Tuna recipe also contains 22% Salmon. Both Tuna and Salmon are great source of Omega 3 fatty acids EPA and DHA. EPA and DHA are essential to help maintain good skin and coat health, as well as having links to anti-inflammatory properties and improved cognitive and visual development.

Our Veterinary Approved Grain Free recipes contain sweet potato which has a low glycemic index, which is a great way to avoid blood sugar peaks. Sweet Potato can also help improve satiety and keep your pets fuller for longer and help to provide that much needed slow release energy for daily activities. The combination of Potato and Sweet Potato provides great resource of easily digestible carbohydrate sources for energy as well as B vitamins and minerals.

This recipe is formulated without grains, wheat gluten, soya, dairy, beef and pork so is suitable for your most sensitive pets! This recipe also includes Broccoli; which is packed with B vitamins and minerals.

As with all of our Grain Free recipes they are naturally preserved with mixed tocopherols and rosemary extract, and are formulated without any added artificial colours, flavours or preservatives.

How to check your Dogs Body Condition Score

How to check your Dogs Body Condition Score

Always ensuring your dog is at an optimal body weight is an essential part of maintaining a dogs good health. The following body condition score is based on a 1-5 point score scale.

This chart below is a useful technique to assess the condition of your dog. It is however, only intended to be used as a guide, it you have any concerns about your dogs health you should always consult your vet for further advice.  

1. Emaciated
Easily visible ribs, lower back and pelvic bones. No visible covering of fat, obvious waist and abdominal tuck. Absence of any muscle mass.

2. Thin
Easily felt ribs, minimum covering of fat, waist easily noted when viewed from above and visible abdominal tuck.

3. Ideal
Ribs felt but without excess fat covering, waist noted behind ribs when viewed from above. Abdomen tucked up when viewed from the side.

4. Overweight
Ribs felt but with an excess covering of fat. Waist still observed from above but not as prominent. Abdominal tuck may be absent.

5. Obese
Ribs not easily felt under a large covering of fat. Waist and abdominal tuck not discernible. Fat deposits on lower back and base of tail. May observe signs of obvious abdominal distention.


For an overweight dog you may need to reduce the feed intake by up to 10%. We recommend you contact your vet to discuss the ‘body condition score’ in more detail, monitor your dog’s weight on a regular basis and avoid feeding treats. Ultimate Senior contains L-carnitine which may help with weight control in older, less active dogs.

Top tips for looking after your dog

We would recommend getting your dog into a regular routine when it comes to feeding and excercise times. Dogs thrive on a routine lifestyle. Feeding at the same time each day can also prevent toileting accidents in the house.

When feeding your dog use steel or porcelain bowls for water and feed. Plastic bowls can harbour bacteria.

Training Tips:

  • The kibbles from Ultimate Complete dog foods make great rewards for training - tasty, but wholesome treats. Ultimate Training Treats are also suitable to use from 8 weeks onwards.
  • It can be easier if one member of the family takes on the role of key trainer, introducing new family members as your dogs training develops.
  • Make sure all family members use the same commands and only add a new command once your dog is familiar with the previous command.
  • Although it is easier said than done, training every day will help you and your dog bond, and remember training can be carried out as part of play and in many different locations. If training becomes integrated with your daily routine it will teach your dog to listen to you in all situations, not just at ‘training time’.
  • Always end your training session on a positive note, and remember to have fun!
  • We would always recommend taking your dog to puppy and training classes, as not only will you be able to receive help and support as you train your dog, but it will increase their socialisation skills.

Fussy eaters:

  • Try and get your dog into a routine when feeding, some dogs can become fussy eaters if they have access to food all day.
  • You could try to moistening the food, heat up in the microwave for up to 1 minute and allow to cool. You could also try adding some warm water to the food to help make a gravy.
  • If you have any concerns regarding your dogs eating habits, always talk to your vet as a loss of appetite could be a sign of illness.
  • Try disguising pills by wrapping in a favourite food, small pieces of meat or cheese can work well. These delicious treats have a small dent in the top ideal for hiding some pills.

Greedy dogs:

  • Try positioning the dog bowl a little way off the ground. This will help prevent a greedy dog from gobbling food.
  • If your greedy dog develops food aggression we advise talking to a local dog training school as they should be able to help you.

Leaving your dog:

  • Start by only leaving your dog for short periods of time, and gradually increasing the amount of time you are out of the house.
  • If you dog cries when left alone for a period of time try turning on the radio as you leave. Some dogs find this comforting.
  • Some dogs may prefer having a crate/safe place that they go to whilst you are out of the house.
  • Never leave your dog unattended in a hot car!

Older dogs:

  • To help prevent weight gain try feeding smaller portions 2 to 3 times a day. This helps to increase an older dog's metabolism and burn calories.
  • Older dogs need mental stimulation just as much as a younger dogs, so you can still introduce new games, toys and maintain their training.
  • Swimming and walking can help reduce joint stiffness in an older dog, however be careful not to over-exercise and if you have any concerns talk to your vet.
  • Older dogs may need to have comfort breaks more often than a younger dog.
  • Older dogs can benefit from using joint supplements such as Glucosamine and Chondroitin. These supplements can be found in Ultimate Senior dog food.

Tips for weight loss:

  • Cut back on the amount of food you are feeding by 10% in the first instance, but you may need to cut back further. Look at the body condition score guide on our website.
  • Increase the amount of exercise your dog takes if possible. This can include throwing a ball for him whilst on your normal walk.
  • If you currently feed any treats, use part of your dogs daily food allowance for this.
  • If your dog still appears hungry when he has been fed, you could try soaking the food in a little water before you feed it. This swells the food and leaves your dog feeling more satisfied.
  • If your dog is a fast eater, try to slow him down, that way he will register that he is full sooner. You can do this by making him work to get his food.
    i. There are special bowls with a raised centre so that your dog has to eat around this.
    ii. Or you can raise the dogs bowl a little way off the ground.
    iii. Or you can make your dog hunt for his food, sprinkle part of the food around the kitchen or garden, or use a feeding ball such as a Kong.
  • The main thing is to feed the right amount of food for the energy he is using. If you feed less than this he will lose weight, if you feed more he will gain weight.

Parsley - Give your dog fresh breath.

Parsley - Give your dog fresh breath.

If you dog has stink breath, chop up a few tablespoons of fresh parsley. Could be either the flat or curly kind and add it to your dog's food to neutralise the odor.

Parsley is also a good source of potassium and calcium, plus a natural source to keep your dog's breath fresh. 

We add Parsley to our adult grain free dog food - Steamed Haddock with a Pinch of Parsley



Grain Free Dog Food now suitable for Small Breed Dogs

Grain Free Dog Food now suitable for Small Breed Dogs

Ultimate has just launched an exclusive range of Grain Free Dog Food for Small Breed dogs. 

Our two new exclusive grain free dog food for small breeds of dogs are.

  1. Steamed British Chicken with a Pinch of Thyme

  2. Steamed Succulent Salmon & Trout with Appetising Asparagus

Just like the rest of our Ultimate Grain Free Dog Food Range.

  1. No added Grain - We use sweet potato

  2. Added Omega 3

  3. A complete natural health dog food for adult dogs

  4. No added artificial colours or preservatives

  5. Vet approved gentle formula suitable for all small breed dogs.

Order now - Grain Free dog food or request a sample.

Thank dog it's Christmas

My Animal launches it's Super Santa Sacks just in time for Christmas. We have lovely selection of our treats for all dogs.

Essential Dog Sack - A selection of our 4 most popular dog treats perfect for christmas

Doggie Fish Bag - Only the best fist treats for dogs in a lovely gift bag

Grain Free Dog Sack - A selection of our favourite dog treats perfect for christmas, plus all our grain free treats

Low Fat Doggie Bag - Delicious yet low in fat, perfect for some of the golden oldies our there. Or those dogs who just need to lose some weight but still love treats this christmas.



Does Your Dog Food Contain any of these 6 Vegetables?

Does Your Dog Food Contain any of these 6 Vegetables?

6 Nutritious Vegetables Found in our Dog Food.

Veggies are a top food group for people, but do they have the same value for pets? The answer is YES. Here’s a list of some of the best vegetables to look for in dog foods today.

Now you know why we use them in our Super Grain Free Dog Food. We have an extra special offer, use our Pet Butler Service and you can save money of every order.


We have so many great flavours your dog will be fit & healthy in no time with a healthier skin & coat, no more smelly stools that will be so easy to pick up & put in the bin. Use our Pet Butler Service and you can swap between the life-stages and flavours with the click of the mouse. 

1. Sweet Potatoes

These sweet spuds are often added to pet foods and treats because they are a good source of carbohydrates as well as fiber, vitamin B6, vitamin C, beta carotene, and manganese. Sweet potatoes can also provide extra energy so that the proteins in the diet can be spared for use as energy and can complete the many important tasks that proteins must accomplish to keep your pet healthy. We use sweet potatoes as the main veggie is all our super grain free dog food including our puppy, adult and senior foods.

2. Potatoes

Like sweet potatoes, potatoes are a carbohydrate-rich food that is great for providing extra energy. However, it's important that potatoes—like any other food or ingredient—be included as a balanced part of the diet.

3. Carrots

Carrots are a good source of beta-carotene as well as a number of other vitamins and nutrients. They are also low in calories, which is why they are often used in dog food or as healthy treats. Carrots are included in our puppy food

4. Peas

Peas contain a number of nutrients, including vitamin K, C, B1, A, B6, B3, and B2, as well as manganese, fiber, folate, phosphorus, protein, magnesium, copper, iron, zinc, and potassium. They are also a relatively low-calorie food with high dietary fiber, which is great for dogs that need to manage their weight. Peas & Carrots are included in our puppy food to give them the best start in life.

5. Apple

Apple is a good source of vitamins A & C including Fiber. Apples can help to clean residue off a dog’s teeth, which helps to freshen a dog’s breath. A good choice for most dogs.

6. Asparagus

Asparagus is one of the healthiest vegetables you can offer to a dogs diet. With good anti-aging and cancer preventing properties as well as this food’s ability to reduce inflammation and arthritic joint pain.

Duck for Dogs. To quack or not to quack?

My Animal is proud to announce the launch of our new Grain Free- Adult Duck, Sweet Potato and Orange. Many of you have contacted us to request a Duck variation of Grain Free, it is quickly becoming a very popular alternative to traditional protein sources. Duck provides quality protein, highly digestible iron + mineral sources and is low in fat, but what are the benefits over other protein sources such as Lamb, Turkey or Pork? Let's find out?

  • Allergies to other Protein Sources
    Duck is often recommended by Vets when dogs show signs of allergies or intolerances to other meats. It is gentle on their tummies while providing all the nutrition a dog needs to grow and stay happy and healthy
  • It's delicious and very tasty
    Dog's love variety, your furry friend will love to taste something new and Duck is a great choice. Get your free sample now! Select a sample of duck from the product page and use code DUCKSAMPLE at the checkout!
  • Orange- Great source of Vitamin C
    Duck and Orange is not only extremley tasty, your pooch will get an added boost to their immune system
  • Sweet Potato & Amino Acid
    Amino acids are essential in your dog's diet to maintaining healthy and strong, lean muscles. The amino acids also increase the bodies’ antioxidant activity


Is Fish Good For Dogs?

Is Fish Good For Dogs?

The Good, The Bad and The Fishy

You may have heard about the benefits of feeding your dog fish, you may have even tried it and are able to testify your dogs delight or you may never have considered feeding it to your furry friend. We have put together some fun and interesting facts that may help you decide if you should introduce Fish into you Dog’s diet. 

The Good

  • Omega 3

    Fish is a natural source of Omega 3, an essential fatty acid that aids in joints, mobility and visual development. From growing pups, to active adults and to golden oldies Omega 3 can contribute to the longevity of a dog’s live. For dogs prone to joint problems such as hip dysplasia Omega 3’s natural ability to reduce the inflammation response can be a great aid to their happiness and wellbeing.

  • Amino Acids

    The quality of a meat source can be judged scientifically using a Biological Value score (BV), it measures a protein’s ability to absorb amino acids. Fishmeal has one of highest BV scores of all meat sources, at 92% Fish is extremely digestible meaning your Dog gets more healthy nutrients compared to the equivalent weight of almost any other food. All together this means your dog will likely have a stronger immune system and healthier skin and coat.

  • Weight Control

    Trying to loose a few pounds? Been on a diet recently? No doubt you will have seen that nearly all diet plans contain a good amount of fish. Not only is Fish low in saturated fats and empty calories; it is also high in protein keeping us fuller for longer. Salmon can be a great choice when maintaining weight, while white fish such as Trout is an excellent choice for your dog when trying to shed a few pounds

The Bad

  • Balanced Diet & Preservatives

    Dogs cannot survive on Fish alone, many kibbles lack the necessary nutritional requirements for dogs. Dual protein sources, sweet potato and a variety of veg are important when ensuring your furry friend gets all the vitamins and minerals they require. 
    Ethoxyquin is a controversial preservative used in many commercial Fish based kibbles. Despite being used as a pesticide and when making rubber, it has been deemed safe by food regulation authorities, which is fine in human diets when we have so much variety, in dogs, especially when eating the same food day in and day out it can be controversial. There is no Ethoxyquin in My Animal's Grain Free!

The Fishy

  • Taste

    Can we have a show of paws- who thinks fish is tasty?
    There are a huge variety of healthy treats to add a touch of variety to your dogs diet, they can be a great training aid and will be certain to get your dog’s mouth watering. From fish skins to tiddlers, Herring to Plaice, the variety is amazing and fun for both you dog.
  • Smell

    Before they see it, they’ll defiantly smell it and don’t they say 75% of what we think we taste is actually the smell and it’s one your dog will love. Use it to create great games, find the treat, follow the scent trail, be imaginative.